Customer Service is key!
Have you ever been to a business that was so good you told everyone you knew about the product/service/experience? They made you feel like a valued customer before you had spent any money with them. Real customer service goes beyond just offering products or services for sale. You need to establish a relationship with every customer that gives them a reason to return the next time.
Here’s our top 4 tips to make your current and future customers special:
1. Listen to them and exceed their expectations
Don’t have a one-sized fits all approach to everyone. Listen to the customer – find out what needs they want met and offer solutions to exceed their expectations. Take note of anything else they may be interested in in the future and let them know when new products or services arise.
2. Give them personal attention
When they come into your business greet them by name, show them around the place and dedicate your attention to them for the time they are on your premises. If communication is solely via emails and phone calls, make sure you respond in a timely manner. Show them they are your top priority and they will feel valued as a result.
3. Thank them
They are the reason you are in business, so make sure they feel valued. Depending on your business model, think about something extra you could throw in such a branded company item or something to complement their purchase that will make them feel like you genuinely value that they came to your business.
4. Keeping in contact
Once they leave the premises, you should follow them up to make sure the product or service is exceeding expectations. This will give you a chance to also nip any problems in the bud if they aren’t happy and will allow you to keep your customer service on track. You can also let them know of any future/new products or services that may be of interest to them.